Also Revel’s Facebook web page bears their brand new slogan: Gamblers Wanted
It is the very first good news since Atlantic City’s newest casino started: finally, a marketing campaign appears to be working, and July’s numbers reflect the improvements everywhere within Revel Casino-Hotel.
New Campaign Working
Having its seemingly obvious ‘Gamblers Wanted’ campaign including a sign that is massive right on the front side associated with the casino Revel has apparently caused it to be clear that their former no-smoking, chi-chi attitude is away with the Atlantic Ocean tides, and myfreepokies.com a more approachable ‘come on in and invest your hard earned money’ strategy is working for them.
Revel’s revenues for were $23.4 million, from a combined take from both slots and table games, which represents a dramatic 33 percent jump from last year july.
‘I think the July outcomes clearly reflect the impact of the ‘Gamblers Wanted’ campaign,’ said Jeffrey Hartman, Revel’s interim CEO.
Overall, however, Atlantic City casinos will likely be wanting more gamblers; the figures for all of the gambling that is beleaguered’s casinos continued to freefall, with a nearly 4 percent fall when compared with 2012, according to numbers released by the state’s Division of Gaming Enforcement. The only real other gambling enterprises that showed gains besides Revel were Borgata, up 19 percent, and Resorts Casino Hotel, having a 6 percent jump when